NIKE SPURS KIT

On Friday night​, London grime star and Spurs fan AJ Tracey jumped on stage in Tottenham to launch our brand new 2017/18 kit. #WatchUsRise Subscribe to Spurs TV on YouTube: http://spurs.to/YouTube Facebook: http://spurs.to/Facebook Google+: http://spurs.to/GooglePlus Instagram: http://spurs.to/Instagram Twitter: http://spurs.to/SpursOfficial

We teamed up with Nike Football to launch the brand new 2017 kit for Tottenham Hotspur.

Our brand activation Pop Up Shoot gave excited fans a surprise opportunity to be part of the #WatchUsRise Nike advertising campaign at a special event experience in London.

Our photographers recreated the original Nike commercials featuring Spurs stars, while our digital team placed the shots in the context of the club's new stadium.

Images were shared widely across social media using our in-built technology at a hugely popular event.

Dominic Hilton